We are in a new era, a new way of living in all senses and this thanks to the technology. The way to do business is not the same as 10 years ago, not even 5 years ago!
Have you noticed that giving business cards does not work anymore? or at least not the same as 5 years ago, and this does not only apply to home cleaning businesses, any business you want to create in 2018 will apply the same.
Here we give you a real guide to start your house cleaning business!
In the past it was going to look for potential clients and try to convince them to hire us (practically begging)
This has changed, there are many people looking for cleaning service, now everything is about your services are easily visible.
But how do you do this?
Maybe you’ve already heard this but it’s important! CREATE YOUR WEB WEBSITE!
A website is no longer an “option” if you want a growing company, you necessarily need a web page.
Your web page is now your business cards and your office, clients arrive there and see how presentable it is, your services and what you offer and even your prices.
This is how you should see a web page now, and where else you should invest.
Have you heard about: Homeadvisor? Angie’s List? Yelp? Thumbtack?
Do you know where they get their “clients”?
These big companies invest millions in their pages to appear when a person looks for house cleaning.
We do not need to invest so much, “Google” gives preference to local companies!
This is a great advantage.
My advice: make your website (or pay for someone else to do it) as I said before, this of having a website is no longer optional in these times.
Also make sure to hire someone to position your website on google or you can learn how to do it (there are many online courses)
Yes, it sounds like a lot of investment, but in reality it’s not so much. & believe me it’s worth it!
In these times you need a team, if you do it alone, you will grow but you will not get very far.
You need someone to take care of your website, who is responsible for answering and calling customers, someone who answers emails, who takes care that the employees are doing their job correctly
There are usually many things to do and just simply it is very difficult
Create a team, you can start by yourself, but see who can help you and add it to your team over time, as you grow.
What do I mean by this?
Try to automate the work, Example. There are many platforms that you can use so that your website can give estimates to clients and they make their appointments (you no longer need to go and give the estimate in person)
This way you save time and at the same time make money since clients can make their appointment even if it is at night.
Last suggestion, do not get discouraged and focus on your goals! This is the most important thing, Perseverance!
Nancy Salgado is a owner of a house cleaning service company: “Santa Barbara House Cleaning”
“With more than 17 years experience. What started small company (many small problems)in just two years now it is a successful cleaning company,”
While her goal always includes making homes look beautiful.
Image via : Pixabay